Intel announced today that it plans to invest $300 million in a new breed of PCs, ultra thin PCs that will be called Ultrabooks. They also plan to partner with other technology companies in the area of sensors and touchscreen hardware and software that will make Ultrabooks a success.
It is no secret that Intel is aiming at the Apple iPad and Macbook Air crowd. The iPad and Macbook Air have been very successful for Apple, giving them the market share in the portable notebook and tablet market.
The Ultrabooks are rumored to be less than 21 millimeters thick, a tab bit thicker than the 17 milimeter Macbook Air. A few versions maybe even thinner than that and it will wake up from sleep mode in under 7 seconds, thanks to the flash hard drive.
If Intel is going to be successful with the Ultrabook, they will have to make this Windows based PC/Tablet stand out from not only the current lineup of Windows PCs, but also Apple products. Other Smartbooks have failed to dent the iPad market share, but with $300 million to be invested, I would not count Intel out of the tablet market.
The first Ultrabooks are scheduled to hit the market in September, with more models coming out towards the end of the year. Competition is good, is ALWAYS helps the consumer. Let’s just hope that Intel hits one out of the park with the Ultrabooks. Tablets and ultra thin PCs are the future of computing, large bulky desktops will soon be a thing of the past.